What Payhip actually is
Payhip is an online store for selling digital products, courses, coaching, memberships, and even physical products. You get a storefront, a checkout, and file delivery, and the money goes straight into your own Stripe or PayPal account.
The thing that sets Payhip apart is how it prices its plans. Every plan includes every feature. You do not unlock email marketing or a custom domain by paying more. You only pay more to lower the fee on each sale.
What it costs
Payhip has three plans. The Free plan costs nothing per month and charges a 5% transaction fee. The Plus plan costs $29 a month with a 2% fee. The Pro plan costs $99 a month with no transaction fee. In every case, Stripe or PayPal still charges its normal processing rate on top, since the payment runs through your own account.
The break-even points are easy to work out. Plus becomes cheaper than Free at around $970 a month in sales. Pro becomes cheaper than Plus at around $3,500 a month. So the sensible path is to start free and move up only when your sales justify it.
What you get on every plan
Even on the free plan, you get a full storefront, built-in email marketing, coupons, upsells, bundles, an affiliate program for people who promote your products, license keys for software, and a custom domain. For a one-person seller who wants to run the whole store in one place, that is a lot for no monthly cost.
Payhip deposits sales into your Stripe or PayPal account right after each transaction, and the timing from there depends on your payment provider. Payhip charges no payout fee of its own.
Who handles the sales tax
Payhip handles VAT on digital products sold in the EU and UK. Since July 1, 2026, it also collects and pays sales tax in the US and Canada at no extra charge. You need to set tax categories on your products, and you may still need to file in a state where you have a physical presence.
For buyers in other countries, Payhip collects the tax but passes it to you to pay. That is the main difference from Gumroad, which acts as the merchant of record and handles tax worldwide. If most of your buyers are in the US, Canada, the EU, or the UK, Payhip covers you well.
Where Payhip frustrates
Discovery is limited. Payhip has a marketplace, but it is small, so plan to bring your own buyers from your site, newsletter, or social posts. Public reviews are positive overall, with a 4.6 out of 5 rating on Trustpilot from about 540 reviews at the time of writing. The most common complaints are slow support and trouble setting up custom domains.
Who Payhip is for, and who should look elsewhere
Payhip is a strong fit if you want a complete store with low fees, you can bring your own buyers, and most of your sales come from the US, Canada, the EU, or the UK. It is also a good place to start with no monthly cost.
Look elsewhere if you want tax handled in every country with no effort, in which case Gumroad's higher fee buys that. If you sell mainly from a social media link in bio, Stan Store is built for that. If you sell software or SaaS, Lemon Squeezy or Paddle fit better.
The bottom line
Payhip offers more store for less money than most of its rivals, with every feature on every plan and fees that fall as you grow. Check that its tax coverage matches where your buyers live, and it is one of the easiest recommendations for a solo creator selling digital products.